How do I maintain participant engagement throughout the duration of a longer Bing Ads educational session?

Maintaining participant engagement throughout a longer Bing Ads educational session can be challenging, but there are several strategies you can use to help keep your audience interested and involved. Here are a few tips:

1. Break up the session into smaller, manageable segments: Instead of delivering a long, continuous presentation, break up the session into shorter segments, each focusing on a specific topic or concept. This can help keep the audience's attention and make the material more digestible.
2. Incorporate interactive elements: Encourage participation by including interactive elements such as polls, quizzes, or group activities. This can help break up the monotony of a long presentation and keep the audience engaged.
3. Use real-world examples: Use real-world examples and case studies to illustrate key concepts and demonstrate how Bing Ads can be used in practice. This can help make the material more relevant and interesting to the audience.
4. Encourage questions and discussion: Create opportunities for the audience to ask questions and engage in discussion. This can help clarify any misunderstandings and provide additional insights into the material.
5. Provide breaks: Make sure to provide regular breaks throughout the session to give the audience a chance to stretch, use the restroom, or check their email. This can help keep them refreshed and focused.
6. Use visual aids: Use visual aids such as slides, charts, and diagrams to help illustrate key concepts and make the material more engaging.
7. Keep the energy level up: Use enthusiasm and energy to keep the audience engaged and interested in the material.
8. Provide resources for further learning: At the end of the session, provide the audience with resources such as handouts, articles, or videos that they can use to continue learning about Bing Ads. This can help reinforce the material and keep the audience engaged even after the session is over.