What are the benefits of using location extensions to promote USPs in Bing Ads?

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What are the benefits of using location extensions to promote USPs in Bing Ads?

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Location extensions in Bing Ads can provide several benefits to help promote your unique selling points (USPs):

1. Increased visibility: By adding location extensions, you can make your ads more prominent by showing your business address, phone number, and a map marker. This can help you stand out from competitors and increase the likelihood of users clicking on your ad.
2. Improved relevance: By displaying your location, you can ensure that your ads are shown to users who are searching for businesses in your area. This can help improve the relevance of your ads and increase the likelihood of users clicking on them.
3. Enhanced targeting: Location extensions allow you to target your ads to specific locations, such as cities, states, or zip codes. This can help you reach users who are most likely to be interested in your business and increase the likelihood of conversions.
4. Call tracking: Location extensions allow you to include a clickable phone number in your ads. This can help you track calls from your ads and measure the effectiveness of your campaigns.
5. Increased trust: By displaying your business address and phone number, you can build trust with users and increase the likelihood of them choosing your business over competitors.
6. Competitive advantage: By highlighting your USPs in your location extensions, you can differentiate your business from competitors and gain a competitive advantage.

Overall, location extensions can help you promote your USPs in Bing Ads by increasing visibility, improving relevance, enhancing targeting, tracking calls, building trust, and gaining a competitive advantage.

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