A "golden question" on Quora is a highly sought-after question that provides a significant opportunity for a content creator or a business. These questions are not just popular; they are a perfect intersection of high demand, low-quality answers, and high commercial intent.

Here is a guide on how to discover these golden questions to maximize your reach, build authority, and drive traffic to your business.

1. Understand the Anatomy of a "Golden Question"
A golden question has three key characteristics:

High Follower Count: A large number of followers on a question indicates that many people are interested in the topic and will be notified when a new answer is posted. This guarantees an initial audience for your content.

Low-Quality Answers: The existing answers are either short, unhelpful, or don't fully address the user's question. This is your chance to provide a comprehensive, high-value answer that stands out.

High Commercial Intent: The question is related to a problem that a product or service could solve. For example, a question like "What is the best project management software for a remote team?" has high commercial intent because people asking it are in a buying mindset.

2. Use Quora's Built-in Tools for Research
You don't need expensive software to start. Quora itself provides many free tools to help you identify good questions.

Search Bar: The most basic but effective tool. Start by typing in a broad keyword related to your niche (e.g., "digital marketing," "fitness," "productivity"). Quora's autocomplete will show you related questions and topics with high search volume.

Follow Topics: Follow the most relevant topics in your niche. Quora's feed will then show you recent and popular questions that you can answer. This is a great way to stay up-to-date on what your audience is asking.

Check Question Stats: On a question page, you can see the number of followers and the view count. Look for questions with a high follower count (e.g., over 500) and a high number of views. This indicates the question is active and getting organic traffic.

3. Leverage External SEO Tools
For a more data-driven approach, you can use external SEO tools to find Quora questions that are already ranking in Google.

SEMrush or Ahrefs: These tools have a feature that allows you to find out which keywords a website is ranking for. You can enter "quora.com" into the tool to see which Quora pages are ranking on the first page of Google for your target keywords. This is an excellent way to find questions that are already receiving significant organic traffic from search engines.

Google Search: You can also do a simple manual search. Type your target keyword followed by "Quora" (e.g., "how to learn Python Quora"). This will show you questions that are ranking in Google's search results, making them an excellent choice for a detailed answer.

4. Provide the Best Answer
Once you've found a golden question, your goal is to write the best possible answer. A great answer is:

Comprehensive: Don't write a one-paragraph answer. Provide a detailed, well-researched, and multi-faceted response that fully addresses the user's question.

Formatted for Readability: Use headings, bullet points, and bold text to break up your answer and make it easy to read.

Authoritative: Show your expertise by providing real-world examples, case studies, or personal experience.

Actionable: End your answer with a call to action. You can direct the user to your blog, website, or a lead magnet to continue the conversation.